EXTREME REBRANDING

All Graphics are © copyright Sears Canada

Extreme Zone Logo is © copyright Sears Canada

COMMERCIAL

FINE ART

BB GUNS

All content including images are © copyright Brad Leitch 2011 unless otherwise specified.

THE VOID BEYOND THE ILLUSION

LIFE THE MORNING AFTER

FUTURE BEAUTIFUL

MAN WAS NOT MADE TO LIVE ALONE

A SPLENDIDLY STRONG, WELL-POISED

SPECIMEN OF FEMININITY

AFTERED HE MAY BE

BEFORE SHE TURNED

THE PERSISTENCE WITH WHICH SHE PERPETUATED HER DISGUISE

EVEN A BIRD CAN COMMIT MAYHEM

PORTFOLIO

CFL/TEAM CANADA

EXTREME REBRANDING

COOL HUNTING POPDECK

SCREWED OVER TEE

COCONUT JOE REBRANDING

GIRL CONFIDENTIAL hANG TAG

WHAT IS BB GUNS?

PAINTING 2

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Worked with Sears Canada product managers and buyers, to create the rebranding of their boys fashion brand Extreme Zone. Designs included logo, packaging, and trims.