Client
Created while working for Sears Canada.
Project goals
Create a logo for menswear athletic brand Pure NRG, and have it align with the existing womenswear branding.
Creative solution
Using the womenswear logo as a springboard, various icons were created to convey a more masculine approach while preserving the overall brand identity. 
Contact:   leitch@bradleitch.com           Follow:   Facebook
Back to Top